About Us

Tvum began as a quiet idea that stayed with me for many years.

My journey did not begin in fashion. I first studied Human Resources, completing my MBA and working in a field that explored people, identity, and the ways in which individuals express themselves within the world around them. Yet creativity was always present—an undercurrent I could not ignore.

That calling eventually led me to pursue a Master of Fine Arts at the Academy of Art University in San Francisco, where I immersed myself in the language of art—form, composition, texture, and storytelling. Through art, I discovered a deeper way of understanding expression.

Fashion, to me, became another canvas.

Tvum was born from this intersection of art, individuality, and design. The name comes from the Sanskrit word “Tvam,” meaning “You.” It reflects the philosophy that the most compelling style is not created by trends, but by the individual who wears it.

Every piece I design is intended to be versatile, expressive, and quietly distinctive—something that becomes part of the wearer’s personal narrative. Whether paired with traditional or contemporary clothing, Tvum is meant to move fluidly across cultures, aesthetics, and identities.

For me, design is not simply about creating objects. It is about creating pieces that allow people to feel confident, free, and entirely themselves.

Tvum is, and always will be, a celebration of individuality.

— Sonal Ramnath